The Incredible, Escalating Resort Game – Selling Luxury  as EXPERIENCE 


The goal is to position themselves as the royalty of the industry: authorities not just on clothes, but on all related aspects of design and lifestyle and on sucking you, the fashion buyer or the fashion viewer, ever deeper into their orbits.

Sourced through Scoop.it from: www.nytimes.com

The Incredible, Escalating Resort Game – Selling Luxury as EXPERIENCE

See on Scoop.it@BadasseBs

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