It could be described as the Netflix for clothes: a subscription service which allows fashion-conscious shoppers to simply stroll into their favourite high street store and rent that must-have jacket, accessory or party dress straight off the rail, all for a flat monthly fee.
As retailers look for new ways to keep customers coming into stores, renting clothes rather than buying them outright could soon become a normal part of the British high street, according to a report by one of the world’s leading shopping centre owners.
Sourced through Scoop.it from: www.independent.co.uk
Designers, next time someone ask to use your clothing for a fashion show- have them RENT them! Perfect for the one of a kind indie sector- Renting clothes rather than buying them outright could soon become normal. Think Tuxedo Rental. I recently suggested this to an Indie designer with over $20000 in store.The customer who is purchasing orders a custom designer customized version.